Copywriting with Kelsey Formost

Learn to write anything for your business

...even if you hate writing!

See Available Courses & Templates

Why there's never been a better time to learn copywriting

Copywriting is every business' secret weapon. Copy is what convinces people to TAKE ACTION, while also allowing you to express exactly who you are and what you do. It's about sales, yes, but it's also about being deeply seen and heard.

"For anyone interested in learning how to write copy for their business (which should be everyone because copy is where the $ gets made), Copy Class is incredible, and easily worth double its price. It covers everything from essential copywriting 101, to email list building, to website copy... it’s a few courses worth of MONEY content wrapped in one!"

Brittany Krystle
Personal Brand Expert, & host of top-rated 'Beyond Influential' Podcast

What kinds of stuff I teach

From my library of proven copywriting templates, to my 'quick win' copywriting mini-courses, to my signature course 'Copy Class' - here's a sample of what you can learn...

Learn copywriting tricks & triple your profits

What is 'copywriting', why does it work, how can you use copy to earn readers' trust, & how to write words that move people to take action!

Write websites that sell & Emails that convert

High-converting templates based on proven research, + step-by-step tutorials (that don't suck) on EXACTLY how to write websites that sell, and emails that convert.

Find your ideal customer & unique brand voice

Understand your customers on a deeper level, build your ideal customer avatar, & develop your unique brand voice so you're never at a loss for what to say.

"I created a new, more specific freebie and implemented Kelsey's "high five" email template into my automated welcome sequence. I've had it up for 2 weeks and I've made almost $400 in passive sales just from changing my email message. AND my open rate went up from 22%, to now over 60% of people opening ALL 5 EMAILS in the sequence!"

Nicole Swartz
Founder, Sprout Law & Celestine Social

You do NOT have to be a "good writer" to learn to write great copy!... 

You don't have to be a "good writer"- or even like writing!- to get a TON of value out of my courses and templates. In fact, specifically design my stuff to reach those who feel intimidated or overwhelmed by the idea of writing.

These are not your typical copywriting classes full of technical jargon and advanced techniques. These are simple, step-by-step strategies on how to write words that connect, convert, & sell.

Feel confident EVERY time you sit down to write copy for your business


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